NEW PROVIDENCE, NJ – Local communities are TAPinto’s specialty, and when it comes to marketing your business to these small areas, few places are better to partner with.
That’s why Mike Iarrapino, CEO of Edison Heating and Cooling, chose to market with TAPinto and continues to do so nearly seven years later.
“I decided to partner with TAPinto because they reached Edison Heating Cooling’s footprint and were strong in areas we were looking to grow our business,” Iarrapino said. “TAPinto’s online visibility was the place we wanted to be. It allowed me to reach areas throughout the State while being in each town’s local news.”
Edison Heating and Cooling is a community-oriented company that has a strong presence in northern New Jersey.
Founded in 1987 in Edison, New Jersey, Edison Heating and Cooling’s mission is to “offer quality products that are built to last with service you can count on from people you can trust”. They offer full service heating and cooling to residential and commercial customers.
Edison Heating and Cooling initially chose to partner with TAPinto because of the network’s deep ties to local New Jersey communities, something deeply important to the core of their business. Edison donates 1 percent of all proceeds to a local charity of their customer’s choosing.
The results from this partnership are tangible and have been since day one. Edison was one of TAPinto’s first marketing partners, starting back in 2014. Ever since, they have been slowly growing across the TAPinto network starting with 10 towns, moving up to 16 towns in 2016, 25 towns in 2017, 16 towns in 2018 and 18 towns in 2020.
Iarrapino says the partnership has grown their business because of TAPinto’s unquestionable dedication and extensive marketing offerings.
“TAPinto has helped our sales and visibility,” he said. “Their feature articles about heating in winter and cooling in the summer are add-ons you just don’t get with straight-up advertisers or other news outlets. I think TAPinto has helped explain our products and services while assisting in our branding.”
Speaking to his overall experience, Iarrapino says he appreciates the support and would recommend the services to other businesses.
“The owner and staff are fabulous to deal with, and provide valuable marketing advice,” Iarrapino said. “We are very pleased with the service provided and quick turnaround on articles.”
If you are interested in marketing with TAPinto, click here.
from WordPress https://ift.tt/34IQaKK
via IFTTT
0 Comments